行為經濟學 Behavioral Economics

The Anchoring Effect
- describes our tendency to over-rely on a piece of information presented to us.
- For example, when a credit card statement suggests a minimum payment of $25, that amount becomes an anchor, guiding people on how much to pay each month.

☕ Thanks for reading! If you found this page useful, you can support my work by buying me a coffee.

⸻ • ⸻ • ⸻ • ⸻

Updated July 2, 2025 • 10 days ago

Learn more about me here.