temptation-bundling

by Katherine Milkman [@milkmanHoldingHungerGames2014] [@kirgiosTeachingTemptationBundling2020]

Multichannel Multitasking by Nir Eyal

Mutimodality Mutitasking by Ali Abdaal


A “forcing function” refers to something that forces or drives a desired outcome


Definition


Examples

#Blog

  • Save your favorite Netflix series for when you’re ironing, folding laundry, doing dishes, or handling other household chores.
  • Pair treadmill time with pleasure: watch a Netflix show or listen to a podcast only while walking.
  • Turn mealtime into balance training by standing on a balance board (or Praep® Pods ) as you eat.
  • Reward study sessions: allow yourself a special treat—like a vanilla latte—only when you’re heading to the library to get work done.
  • Make workouts irresistible by reserving your most-loved audiobooks or podcasts exclusively for exercise time.
  • Transform errands into indulgence: only get a pedicure while catching up on overdue work emails.
  • Redefine tough meetings: treat yourself to dining at your favorite restaurant, but only when meeting with that difficult colleague.
  • Sneak in fitness: do bodyweight squats while brushing your teeth.
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